sec document



                                  SCHEDULE 14A
                                 (Rule 14a-101)

                     INFORMATION REQUIRED IN PROXY STATEMENT

                            SCHEDULE 14A INFORMATION

 Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934
                                (Amendment No. )

Filed by the Registrant [ ]


Filed by a Party other than the Registrant [X]


Check the appropriate box:


      [X]   Preliminary Proxy Statement

      [ ]   Confidential, for Use of the Commission Only (as permitted by Rule
            14a-6(e)(2))

      [ ]   Definitive Proxy Statement

      [ ]   Definitive Additional Materials

      [ ]   Soliciting Material Under Rule 14a-12


                                 PIZZA INN, INC.
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified in Its Charter)

                            NEWCASTLE PARTNERS, L.P.
                       NEWCASTLE CAPITAL MANAGEMENT, L.P.
                         NEWCASTLE CAPITAL GROUP, L.L.C.
                                 MARK E. SCHWARZ
                                 STEVEN J. PULLY
                                RAMON D. PHILLIPS
                                 ROBERT B. PAGE
- --------------------------------------------------------------------------------
    (Name of Persons(s) Filing Proxy Statement, if Other Than the Registrant)

      Payment of Filing Fee (Check the appropriate box):

      [X]   No fee required.

      [ ]   Fee computed on table  below  per Exchange Act Rules 14a-6(i)(1) and
            0-11.

      (1)   Title of each class of securities to which transaction applies:






      (2)   Aggregate number of securities to which transaction applies:

- --------------------------------------------------------------------------------

      (3)   Per unit price or other  underlying  value of  transaction  computed
            pursuant to Exchange Act Rule 0-11  (set  forth  the amount on which
            the filing fee is calculated and state how it was determined):

- --------------------------------------------------------------------------------

      (4)   Proposed maximum aggregate value of transaction:

- --------------------------------------------------------------------------------

      (5)   Total fee paid:

- --------------------------------------------------------------------------------

      [ ]   Fee paid previously with preliminary materials:

- --------------------------------------------------------------------------------


      [ ]   Check box if any part of the fee is offset as provided  by  Exchange
Act Rule  0-11(a)(2)  and identify the filing for which the  offsetting  fee was
paid previously.  Identify the previous filing by registration statement number,
or the form or schedule and the date of its filing.

      (1)   Amount previously paid:

- --------------------------------------------------------------------------------

      (2)   Form, Schedule or Registration Statement No.:

- --------------------------------------------------------------------------------

      (3)   Filing Party:

- --------------------------------------------------------------------------------

      (4)   Date Filed:


                                      -2-




                            NEWCASTLE PARTNERS, L.P.

                                December __, 2003


Dear Fellow Shareholder:


          Newcastle  Partners,  L.P.  ("Newcastle  Partners") is the  beneficial
owner of an  aggregate of  3,583,780  shares of Common Stock of Pizza Inn,  Inc.
("Pizza  Inn"  or  the  "Company"),  representing  approximately  35.6%  of  the
outstanding  Common Stock of the Company.  Newcastle  Partners  does not believe
that two of the three incumbent directors nominated by the board of directors of
the Company for election at the upcoming  annual meeting of  shareholders of the
Company are the best possible  candidates  for election as directors.  Newcastle
Partners  also does not believe that the board of directors of the Company acted
in your best interests in approving various  amendments to the Company's bylaws.
Newcastle  Partners is therefore  seeking your support at the annual  meeting of
shareholders  scheduled to be held at the Company's  headquarters  at 3551 Plano
Parkway, The Colony,  Texas 75056 on Wednesday,  January 21, 2004, at 11:00 A.M.
(Dallas  time) for (i) the  election  of its slate of  nominees  to the board of
directors of the Company,  two of whom differ from the Company's slate, (ii) the
adoption of a resolution  repealing  certain  amendments to the Company's bylaws
approved by the board of directors of the Company on December 18, 2002 and (iii)
the  adoption of a  resolution  recommending  that the board of directors of the
Company  reimburse  Newcastle  Partners for all expenses it incurs in connection
with this proxy solicitation.

          Newcastle  Partners  urges you to carefully  consider the  information
contained  in the  attached  Proxy  Statement  and then  support  its efforts by
signing,  dating and returning the enclosed GOLD proxy today. The attached Proxy
Statement  and the  enclosed  GOLD proxy card are first being  furnished  to the
shareholders on or about December __, 2003.

          If you have already voted for the incumbent  management slate you have
every right to change your vote by signing,  dating and  returning a later dated
proxy.

          If you have any  questions  or require any  assistance  with your vote
please contact MacKenzie Partners, Inc., which is assisting us, at their address
and toll-free numbers below.

                                 Thank you for your support,

                                 Mark E. Schwarz
                                 Newcastle Partners, L.P.

                            [MACKENZIE PARTNERS LOGO]


                               105 Madison Avenue
                            New York, New York 10016
                          (212) 929-5500 (Call Collect)
                       E-mail: proxy@mackenziepartners.com

                                       or
                          CALL TOLL FREE (800) 322-2885





                     PRELIMINARY COPY SUBJECT TO COMPLETION
                             DATED DECEMBER 18, 2003

                         ANNUAL MEETING OF SHAREHOLDERS
                                       OF
                                 PIZZA INN, INC.
                            -------------------------

                                 PROXY STATEMENT
                                       OF
                            NEWCASTLE PARTNERS, L.P.

                            -------------------------

          PLEASE SIGN, DATE AND MAIL THE ENCLOSED GOLD PROXY CARD TODAY

          Newcastle  Partners,  L.P., a Texas  limited  partnership  ("Newcastle
Partners"),   is  the  largest  shareholder  of  Pizza  Inn,  Inc.,  a  Missouri
corporation ("Pizza Inn" or the "Company"). Newcastle Partners is writing to you
in connection  with the election of three  nominees to the board of directors of
Pizza  Inn (the  "Pizza  Inn  Board")  at the  annual  meeting  of  shareholders
scheduled to be held at 11:00 A.M.  (Dallas  time),  on  Wednesday,  January 21,
2004, at the Company's  headquarters  at 3551 Plano Parkway,  The Colony,  Texas
75056, including any adjournments or postponements thereof and any meeting which
may be called in lieu  thereof (the "Annual  Meeting").  Newcastle  Partners has
nominated three directors,  one of whom has also been nominated by the Pizza Inn
Board and  currently  serves as a director and two of whom are in  opposition to
Pizza Inn's incumbent directors, whose terms expire at the Annual Meeting.

          This proxy  statement  (the "Proxy  Statement")  and the enclosed GOLD
proxy  card are  being  furnished  to  shareholders  of Pizza  Inn by  Newcastle
Partners  in  connection  with the  solicitation  of proxies  from  Pizza  Inn's
shareholders  to be used at the  Annual  Meeting  to elect  Newcastle  Partners'
nominees,   Steven  J.  Pully,  Robert  B.  Page  and  Ramon  D.  Phillips  (the
"Nominees"),  to the Pizza Inn Board.  Newcastle  Partners  is also  seeking the
support of shareholders to adopt a resolution  repealing  certain  amendments to
the Company's bylaws approved by the Pizza Inn Board on December 18, 2002 and to
adopt a resolution  recommending  that the Pizza Inn Board  reimburse  Newcastle
Partners for all expenses it incurs in connection with this proxy  solicitation.
Newcastle Partners, Newcastle Capital Management, L.P. ("Newcastle Management"),
Newcastle Capital Group, L.L.C.  ("Newcastle Capital"),  Mark E. Schwarz, Steven
J.  Pully,  Robert B. Page and Ramon D.  Phillips  are  members  of a group (the
"Group")  formed in  connection  with this  proxy  solicitation  and are  deemed
participants in this proxy  solicitation.  See "Participant  Information."  This
Proxy Statement and the GOLD proxy card are first being furnished to Pizza Inn's
shareholders on or about December __, 2003.

          Pizza  Inn  has set  the  record  date  for  determining  shareholders
entitled  to notice of and to vote at the Annual  Meeting as  November  26, 2003
(the "Record Date"). The principal executive offices of Pizza Inn are located at
3551 Plano Parkway, The Colony, Texas 75056. Shareholders of record at the close
of business  on the Record Date will be entitled to vote at the Annual  Meeting.
According to Pizza Inn, as of the Record Date,  there were 10,068,674  shares of






common stock, $.01 par value per share (the "Shares"),  outstanding and entitled
to vote  at the  Annual  Meeting.  Newcastle  Partners,  along  with  all of the
participants in this solicitation,  are the beneficial owners of an aggregate of
3,638,643 Shares, which represents approximately 36.1% of the Shares outstanding
(based on information publicly disclosed by Pizza Inn). The participants in this
solicitation intend to vote such Shares for the election of the Nominees and the
other proposals described herein.

THIS  SOLICITATION IS BEING MADE BY NEWCASTLE  PARTNERS AND NOT ON BEHALF OF THE
BOARD OF DIRECTORS OR MANAGEMENT OF PIZZA INN.  NEWCASTLE  PARTNERS IS NOT AWARE
OF ANY OTHER  MATTERS TO BE BROUGHT  BEFORE THE  ANNUAL  MEETING.  SHOULD  OTHER
MATTERS,  WHICH NEWCASTLE PARTNERS IS NOT AWARE OF A REASONABLE TIME BEFORE THIS
SOLICITATION, BE BROUGHT BEFORE THE ANNUAL MEETING, THE PERSONS NAMED AS PROXIES
IN THE ENCLOSED GOLD PROXY CARD WILL VOTE ON SUCH MATTERS IN THEIR DISCRETION.


NEWCASTLE  PARTNERS  URGES YOU TO SIGN,  DATE AND  RETURN THE GOLD PROXY CARD IN
FAVOR OF THE ELECTION OF ITS NOMINEES AND THE SHAREHOLDER PROPOSALS DESCRIBED IN
THIS PROXY STATEMENT.


IF YOU HAVE ALREADY SENT A PROXY CARD  FURNISHED BY PIZZA INN  MANAGEMENT TO THE
PIZZA  INN  BOARD,  YOU MAY  REVOKE  THAT  PROXY  AND VOTE FOR THE  ELECTION  OF
NEWCASTLE  PARTNERS' NOMINEES AND THE SHAREHOLDER  PROPOSALS DESCRIBED HEREIN BY
SIGNING,  DATING AND RETURNING  THE ENCLOSED  GOLD PROXY CARD.  THE LATEST DATED
PROXY IS THE ONLY ONE THAT COUNTS. ANY PROXY MAY BE REVOKED AT ANY TIME PRIOR TO
THE ANNUAL MEETING BY DELIVERING A WRITTEN NOTICE OF REVOCATION OR A LATER DATED
PROXY FOR THE ANNUAL MEETING TO NEWCASTLE PARTNERS, C/O MACKENZIE PARTNERS, INC.
WHICH IS ASSISTING IN THIS SOLICITATION, OR TO THE SECRETARY OF PIZZA INN, OR BY
VOTING IN PERSON AT THE ANNUAL MEETING.


                                      -2-





                                    IMPORTANT

          YOUR VOTE IS IMPORTANT,  NO MATTER HOW MANY OR HOW FEW SHARES YOU OWN.
NEWCASTLE  PARTNERS URGES YOU TO SIGN,  DATE, AND RETURN THE ENCLOSED GOLD PROXY
CARD TODAY TO VOTE FOR THE ELECTION OF  NEWCASTLE  PARTNERS'  NOMINEES,  FOR THE
ADOPTION OF THE RESOLUTION  REPEALING  CERTAIN BYLAW AMENDMENTS  APPROVED BY THE
PIZZA INN BOARD ON  DECEMBER  18, 2002 AND FOR THE  APPROVAL  OF THE  RESOLUTION
RECOMMENDING  THAT THE PIZZA  INN BOARD  REIMBURSE  NEWCASTLE  PARTNERS  FOR ALL
EXPENSES IT INCURS IN CONNECTION WITH THIS PROXY SOLICITATION.

o    If your Shares are  registered  in your own name,  please sign and date the
     enclosed GOLD proxy card and return it to Newcastle Partners, c/o MacKenzie
     Partners, Inc., in the enclosed envelope today.

o    If any of your Shares are held in the name of a brokerage firm,  bank, bank
     nominee  or other  institution  on the Record  Date,  only it can vote such
     Shares and only upon receipt of your  specific  instructions.  Accordingly,
     please  contact the person  responsible  for your account and instruct that
     person to execute on your  behalf the GOLD proxy card.  Newcastle  Partners
     urges you to confirm your instructions in writing to the person responsible
     for your  account and to provide a copy of such  instructions  to Newcastle
     Partners,   c/o  MacKenzie  Partners,   Inc.,  who  is  assisting  in  this
     solicitation,  at the address and telephone numbers set forth below, and on
     the back  cover  of this  Proxy  Statement,  so that we may be aware of all
     instructions and can attempt to ensure that such instructions are followed.

                 If you have any questions regarding your proxy,
             or need assistance in voting your Shares, please call:




                            [MACKENZIE PARTNERS LOGO]


                               105 Madison Avenue
                            New York, New York 10016
                          (212) 929-5500 (Call Collect)
                       E-mail: proxy@mackenziepartners.com

                                       or
                          CALL TOLL FREE (800) 322-2885

                                      -3-





PROPOSAL NO. 1 - ELECTION OF DIRECTORS

REASONS FOR ELECTING THE NOMINEES

          We are asking you to support our Nominees so as to:

          O    ELECT  NOMINEES  WHO  WILL  BE  STRONG  ADVOCATES  FOR  ADVANCING
               SHAREHOLDER   INTERESTS   AND  IMPROVING   CORPORATE   GOVERNANCE
               POLICIES;

          O    ELECT  NOMINEES  WHO  WILL  BRING   SIGNIFICANT   PUBLIC  COMPANY
               EXPERIENCE  AND  EXPERIENCE  IN THE  RESTAURANT  BUSINESS AND THE
               PIZZA FRANCHISING BUSINESS IN PARTICULAR; AND

          O    ELECT  NOMINEES  WHO WILL TAKE ACTIONS THAT WE BELIEVE WILL BE IN
               THE BEST INTERESTS OF THE COMPANY'S FRANCHISEES.

          As further  described  below,  we  believe  that the  election  of the
Nominees  represents the best means for Pizza Inn's shareholders to maximize the
value of their Shares.  Robert B. Page and Ramon D.  Phillips  have  significant
experience  in the  restaurant  industry and the pizza  franchising  business in
particular.  Mr. Page has worked for over 24 years in the  restaurant  industry,
including  over 9 years for national pizza chains.  Mr.  Phillips is an advisory
member of the Pizza Inn Board,  a former member of senior  management and of the
board of Pizza Inn and a current franchisee of the Company.  Steven J. Pully has
extensive  experience in finance,  law and accounting and also as a director and
officer of various  public  companies  including the Company.  If elected to the
Pizza Inn Board,  the Nominees will use their  experience to oversee the Company
with the goal of  achieving  consistent  profitability  while  exercising  their
fiduciary duties to advance shareholder and franchisee interests and explore all
available  alternatives to maximize shareholder value. There can be no assurance
that these goals will be achieved if the Nominees are elected.

          The  Company's  Restated  Articles  of  Incorporation  and Amended and
Restated  Bylaws  provide that the board of directors  shall be divided into two
classes.  Three Class II directors  are up for  election at the Annual  Meeting.
Mark E. Schwarz is a Class I director of the Company (term expiring in 2004) and
Steven J. Pully is a Class II director of the Company  (term  expiring in 2003).
Mr.  Pully is also a nominee of the Company for  election to the Pizza Inn Board
at the Annual  Meeting.  Mr.  Pully is also being  included as part of Newcastle
Partners'  slate in the event that the Company  takes any action that would have
the effect of excluding Mr. Pully from the Company's slate.

THE COMPANY HAS ATTEMPTED TO USE THE CHANGE OF CONTROL  PROVISIONS IN EMPLOYMENT
AGREEMENTS WITH MANAGEMENT TO DETER NEWCASTLE PARTNERS FROM SEEKING THE ELECTION
OF ITS NOMINEES.

          A majority  of the  members of the Pizza Inn Board have  attempted  to
deter Newcastle Partners from opposing management's slate of incumbent directors
at the Annual  Meeting,  alleging  that the change of control  provisions in the
employment  agreements with certain  executives  would be triggered,  creating a


                                      -4-





potential  liability  to the  Company  of over $7  million  in change of control
payouts, including tax gross-up payments, as follows:

                                                                                     PORTION OF LUMP SUM PAYMENT NOT
                                                                                     DEDUCTIBLE BY PIZZA INN FOR FEDERAL
PIZZA INN OFFICER                       LUMP SUM PAYMENT                             INCOME TAX PURPOSES
- -----------------                       ----------------                             -------------------

Ronald Parker                           $5,400,000                                   $3,300,000

Keith Clark                             $762,000                                     $451,000

Ward Olgreen                            $630,000                                     $362,000

Shawn Preator                           $597,000                                     $369,000


          Under each of the  employment  agreements,  a "Change of  Control"  is
deemed  to  have  occurred  if  "individuals  who,  as of  [December  16,  2002]
constitute[d]  the  Board  (the  "Incumbent  Board")  cease  for any  reason  to
constitute  at  least a  majority  of the  Board;  provided,  however,  that any
individual becoming a director subsequent to [December 16, 2002] whose election,
or nomination for election by the Company's shareholders, was approved by a vote
of at least a majority of the directors  then  comprising  the  Incumbent  Board
shall be  considered  as though such  individual  were a member of the Incumbent
Board,  but  excluding,  for this  purpose,  any such  individual  whose initial
assumption  of office  occurs  as a result  of  either  an actual or  threatened
election  contest  (as such  terms  are used in Rule  14a-11 of  Regulation  14A
promulgated  under  the  Securities  Exchange  Act of 1934) or other  actual  or
threatened solicitation of proxies or consents by or on behalf of a Person other
than the  Board."  According  to  management's  proxy  statement  for the Annual
Meeting (the "Management  Proxy  Statement"),  counsel to the Company (which was
also counsel to the Company when the  employment  agreements  were  adopted) has
delivered  to the Pizza Inn Board a written  legal  opinion,  subject to certain
assumptions, limitations, qualifications and exceptions, that a Texas court in a
properly presented case should conclude that Messrs. Schwarz, Pully and Phillips
would not constitute  "Incumbent  Directors."  According to the Management Proxy
Statement,  counsel to Pizza Inn has also advised the Pizza Inn Board that it is
their opinion that if Newcastle Partners' Nominees were elected to the Pizza Inn
Board at the Annual  Meeting,  those  individuals  would also not be  considered
"Incumbent Directors" and a "Change of Control" would occur.

          We believe that Messrs.  Schwarz and Pully are  "Incumbent  Directors"
under a plain reading of the employment  agreements as they were appointed by an
agreement  of a  majority  of the Pizza Inn Board and not due to an  "actual  or
threatened solicitation of proxies." We also believe that Mr. Phillips should be
deemed an  "Incumbent  Director"  if elected by virtue of the fact that he was a
director of the Company at the time the new employment  agreements  were adopted
by the Pizza Inn Board.  We also note that the Management  Proxy Statement fails
to  disclose  Pizza  Inn  counsel's  acknowledgement  in its  opinion  as to the
"absence  of cases on this  point"  and that "we  [Company  counsel]  provide no
assurance  that a Texas  court  would  agree  with  our  interpretation  of this
language or our opinion with respect thereto." There can be no assurance that in


                                      -5-





the  event  the  employment  of one or more of the  executive  officers  were to
terminate for any reason (including voluntary  termination of employment) within
twelve  months  after  a  purported  "Change  of  Control,"  that  in any  legal
proceedings disputing whether a "Change of Control" has occurred, any of Messrs.
Schwarz, Pully or Phillips will be determined to be an "Incumbent Director." The
Management  Proxy  Statement  states that the Company could be obligated to make
"Change  of  Control"  payments  aggregating   approximately  $7.4  million.  In
addition,  the  Management  Proxy  Statement  states that if Mr.  Parker were no
longer Chief Executive  Officer of the Company,  the Company would be in default
under  approximately  $9.5  million  of  indebtedness  owed to Wells  Fargo Bank
(Texas).  Additionally,  the Company's  interest rate swap  agreement will be in
default,  and as of September  28,  2003,  the payoff  amount was  approximately
$800,000.

NEWCASTLE  PARTNERS  BELIEVES  THE  PIZZA  INN  BOARD  SHOULD  ADOPT A LONG TERM
STRATEGIC PLAN FOR THE FUTURE.

          We believe that the Company should adopt a long term strategic plan to
improve its business and enhance  shareholder  value.  If elected,  the Nominees
intend to take action to adopt a long term strategic plan, the focus of which is
to take the following  actions and such other actions they deem  appropriate  to
improve the Company's business:

          o    Reinvest in the Pizza Inn brand;

          o    Address the cost model of the franchisees;

          o    Invest in company owned stores;

          o    Develop  a   corporate   culture   that  ties   compensation   to
               performance.

          There  can  be  no  assurance  that  the  foregoing  actions  will  be
implemented  if our  Nominees  are elected or that the  election of our Nominees
will improve the Company's business or otherwise enhance shareholder value. Your
vote to elect  the  Nominees  does not  constitute  a vote in favor of our value
enhancing  plans for Pizza Inn.  Your vote to elect the  Nominees  will have the
legal  effect  of  replacing  two  incumbent  directors  of  Pizza  Inn with our
Nominees. If the Nominees are elected to the Pizza Inn Board,  shareholders will
have an  opportunity  to vote on any value  enhancing  plan or  proposal  to the
extent required by applicable law.  Neither we (nor to our knowledge,  any other
person on our  behalf)  has made or  undertaken  any  analysis  or reports as to
whether  shareholder value will be maximized as a result of this solicitation or
obtained  reports from  consultants  or other outside  parties as to whether the
proposals  presented herein would have an effect on shareholder value. There can
be no  assurance  that  shareholder  value will be maximized as a result of this
solicitation or the election of the Nominees.

WE ARE SOLICITING  PROXIES TO ELECT OUR NOMINEES AS A LAST RESORT.  WE SUBMITTED
TO THE  PIZZA  INN BOARD THE  NAMES  AND  RESUMES  OF 18  POTENTIAL  INDEPENDENT
DIRECTOR  NOMINEES  FOR  ELECTION  AT THE  ANNUAL  MEETING,  NONE OF  WHOM  WERE
CONSIDERED FOR NOMINATION.


                                      -6-




          On October 10, 2003, Mark Schwarz submitted to the Pizza Inn Board the
names and resumes of 18 qualified and experienced  potential  director nominees,
including Mr. Page,  that he had  interviewed  at his own expense.  Mr.  Schwarz
recommended  that the Pizza Inn Board nominate two of the 18 potential  nominees
for  election  at the  Annual  Meeting.  As  conceded  in the  Management  Proxy
Statement,  none of these individuals were contacted by the Company or discussed
at subsequent Board meetings.  We believe that the refusal to seriously consider
qualified, independent director nominees submitted by a member of the Board that
controls  the largest  investment  stake in the Company is an example of certain
members of the Pizza Inn Board attempting to entrench themselves. We believe the
Company's  failure to consider  the 18  potential  nominees  recommended  by Mr.
Schwarz  conflicts  with  generally  accepted  corporate  governance  principles
applied by public  companies today and  contravenes  with the spirit of proposed
rules issued by the Securities and Exchange  Commission on October 13, 2003 that
would, under certain circumstances, require public companies to include in their
proxy materials shareholder nominees for election of directors.

          On  December  4, 2003,  we made a verbal  proposal  to the  Company to
resolve our  disputes.  We proposed that the nominees for election at the Annual
Meeting would include two of three persons  (including Mr. Pully) then currently
nominated  by the Pizza Inn Board and Robert B. Page as an  additional  nominee,
Steven J. Pully would be appointed Chairman of the Pizza Inn Board at the Annual
Meeting and one of each of Messrs.  Schwarz, Pully or Page would be appointed to
each  committee of the Pizza Inn Board at the Annual  Meeting.  We also proposed
that  Messrs.  Parker,  Clark,  Olgreen  and Preator  acknowledge  in their sole
discretion that Messrs. Schwarz and Pully are "Incumbent Directors" as such term
is  defined  in the  employment  agreements  and that the Pizza Inn Board  would
designate Mr. Page as an "Incumbent  Director" under the employment  agreements.
In  addition,  we proposed  that the Company  repeal  certain  bylaw  amendments
adopted  by the Pizza Inn Board  immediately  after the 2002  Annual  Meeting of
Shareholders  (which we are asking you to repeal  under  Proposal  No. 2 of this
Proxy  Statement),  any future changes to the Company's bylaws or the employment
agreements  could  only be  approved  by a  supermajority  vote of five of seven
directors and no changes to the bylaws or employment agreements could be enacted
or pursued by the Pizza Inn Board prior to the Annual Meeting.  We also proposed
that the Company  reimburse us for certain expenses  incurred in connection with
our negotiation of a settlement and our threatened election contest. On December
8, 2003, the Company responded with a written  counterproposal  stating that the
controlling members of the Pizza Inn Board are not opposed to including Mr. Page
on the Company slate or the committee  representation  request, but believe that
the Chairman of the Board should  continue to be elected on an annual basis by a
majority of the Pizza Inn Board. The Company also indicated that it did not have
the ability to  designate a director as  incumbent  as defined in the  Company's
employment  agreements,  the  individual  employees have not agreed to waive the
Change of Control provision, the Company is not opposed to revising the relevant
sections  of the bylaws in a manner to be agreed upon with  Newcastle  Partners,
but is  opposed to a  supermajority  voting  requirement,  and the  Company  and
Newcastle Partners would agree to bear their own legal and travel expenses.  The
counterproposal  indicated  that it was presented as a package and "not meant to
resolve  individual  issues in the event the total proposal is unacceptable." On
December 15, 2003, we delivered a letter to the Chairman of the Pizza Inn Board,
a copy of which is attached hereto as Schedule I, expressing our  disappointment
with the Company's counterproposal. We were not able to reach a


                                      -7-





mutually agreeable compromise with the Company on the disputed issues.

WE BELIEVE THAT PIZZA INN'S SHARE PRICE OVER THE PAST SEVERAL YEARS DEMONSTRATES
THE COMPANY'S FAILURE TO CREATE VALUE FOR ITS SHAREHOLDERS.

          o    According to the Management  Proxy  Statement,  during the period
               from June 28, 1998 through June 29, 2003, Pizza Inn's Share price
               performance  TRAILED BY OVER 45  PERCENTAGE  POINTS the Dow Jones
               Equity Market Index, a broad equity market index.

          o    According to the Management Proxy  Statement,  during this period
               Pizza Inn's Share price performance TRAILED BY OVER 48 PERCENTAGE
               POINTS the Dow Jones  Entertainment and Leisure Restaurant Index,
               an index comprised of public companies  engaged in the restaurant
               or related lines of businesses.

          We believe  that the Share  price will over the long term  continue to
languish and  underperform its peer groups under the leadership of the Pizza Inn
Board as currently  composed.  On December  17, 2003,  the Share price closed at
$2.84.

THE NOMINEES

          The  following  information  sets  forth the name,  business  address,
present  principal   occupation,   and  employment  and  material   occupations,
positions,  offices,  or  employments  for the  past  five  years of each of the
Nominees.  This  information  has been  furnished to  Newcastle  Partners by the
Nominees. The Nominees are citizens of the United States of America.

          STEVEN J. PULLY (AGE 43).  Mr.  Pully has been  employed by  Newcastle
          Management,  the general partner of Newcastle Partners, since December
          2001 and has served as its President  since January 2003. He is also a
          director  and  officer  of  Geoworks  Corporation,  an entity  with no
          significant business operations, a director of MaxWorldwide,  Inc., an
          online  advertising,  sales and  representation  company,  a director,
          member of the Audit Committee and the Financial  Representative on the
          Audit  Committee  of  Pizza  Inn and  Chief  Executive  Officer  and a
          director  of  privately-held  Pinnacle  Frames and  Accents,  Inc.,  a
          manufacturer of picture frames.  Prior to joining Newcastle Management
          from May 2000 to  December  2001,  he was a managing  director  in the
          mergers and acquisitions  department of Banc of America Securities and
          from  January  1997 to May 2000 he was a senior  managing  director at
          Bear  Stearns.  Prior to  becoming an  investment  banker,  Mr.  Pully
          practiced  securities and corporate law at the law firm Baker & Botts.
          Mr. Pully is a CPA and a member of the Texas Bar. Mr. Pully's business
          address is 300 Crescent Court, Suite 1110, Dallas, Texas 75201.

          ROBERT B.  PAGE  (AGE 44).  Since  August  2003,  Mr.  Page has been a
          franchisee  for  Shoney's,  Inc.,  a family  dining  restaurant.  From
          November  2000 until  September  2002,  Mr. Page was Chief  Operations
          Officer of Gordon Biersch Brewery Restaurants, Inc., a group of casual
          dining  restaurants,  and  from  1993  through  2000,  he  worked  for
          Romacorp,  Inc.,  which owned Tony  Roma's,  a chain of casual  dining
          restaurants,  where he was Chief Executive  Officer and a board member


                                      -8-





          from 1998 through 2000 and President and Chief Operations Officer from
          1993  through  1998.  From  1988  through  1993,  he  worked  for  NPC
          International,   Inc.,  which  owned   approximately   370  Pizza  Hut
          franchises,  and was Senior Vice  President  of  Operations  from 1991
          through  1993.  Prior to working  for NPC,  he also worked in the food
          service industry for Rally's Hamburgers,  Godfather's Pizza,  Luther's
          BBQ and Pizza Hut, Inc.,  holding such  positions as area  supervisor,
          district manager and restaurant manager.  The current business address
          for Mr. Page is 6515 Ringgold Road, East Ridge, Tennessee 37412.

          RAMON D.  PHILLIPS  (AGE 70) is  currently  retired.  He is the former
          Chairman  of the  Board,  President  and Chief  Executive  Officer  of
          Hallmark Financial  Services,  Inc., a financial services company.  He
          served as Chairman and Chief  Executive  Officer of Hallmark from 1989
          through  March 2001,  and as Chairman  through  August 2001.  Prior to
          Hallmark,  Mr.  Phillips had over fifteen  years of  experience in the
          franchise  restaurant  industry,  serving in executive  positions with
          Kentucky Fried Chicken  (1969-1974) and Pizza Inn (1974-1989).  He was
          elected a director  of Pizza Inn in 1990 and served  through  December
          2002.  He was  appointed  to the  position  of  advisory  director  in
          December 2002. The current  business  address of Mr.  Phillips is 7024
          Rosebrook, Collyville, Texas 76034.

          The Nominees will not receive any compensation from Newcastle Partners
for their services as directors of Pizza Inn other than the normal  compensation
Steven J. Pully receives for his services as President of Newcastle  Management.
Other than as stated herein, there are no arrangements or understandings between
Newcastle  Partners  and any of the  Nominees  or any other  person  or  persons
pursuant to which the nomination  described herein is to be made, other than the
consent by each of the nominees to be named in this Proxy Statement and to serve
as a director of Pizza Inn if elected as such at the Annual Meeting. None of the
Nominees  has been  convicted  in any criminal  proceedings  (excluding  traffic
violations  or  similar  misdemeanors)  over  the past  ten  years.  None of the
Nominees  is a party  adverse to Pizza Inn or any of its  subsidiaries  or has a
material  interest  adverse  to  Pizza  Inn or any  of its  subsidiaries  in any
material pending legal proceedings.

          As of the date hereof,  Ramon D.  Phillips  beneficially  owned 44,863
Shares,  consisting  of 16,880  Shares owned  directly by Mr.  Phillips,  22,650
Shares  issuable upon the exercise of options owned by Mr.  Phillips,  and 5,333
Shares owned directly by Wholesale Software International, Inc., representing in
the aggregate approximately 0.4% of the Company's issued and outstanding Shares.
Mr.  Phillips is a  shareholder,  director  and  executive  officer of Wholesale
Software  and may be deemed to  beneficially  own the Shares  owned by Wholesale
Software by virtue of his sole authority to vote and dispose of such shares.  On
November 7, 2003,  Mr.  Phillips sold 15,680  Shares to Newcastle  Partners in a
private  transaction for $2.75 per Share.  There have been no other transactions
in securities of Pizza Inn by Mr.  Phillips during the past two years. As of the
date hereof,  neither Steven J. Pully nor Robert B. Page beneficially  owned any
securities  of Pizza Inn or has  purchased or sold any  securities  of Pizza Inn
during the past two years.


                                      -9-





          Newcastle Partners does not expect that the Nominees will be unable to
stand for  election,  but, in the event that such persons are unable to serve or
for good cause will not serve, the Shares represented by the enclosed GOLD proxy
card will be voted for  substitute  nominees.  In addition,  Newcastle  Partners
reserves  the  right  to  nominate  substitute  persons  if Pizza  Inn  makes or
announces  any changes to its bylaws or takes or announces any other action that
has, or if consummated would have, the effect of disqualifying the Nominees.  In
any such case, Shares  represented by the enclosed GOLD proxy card will be voted
for such substitute nominees.  Newcastle Partners reserves the right to nominate
additional  persons if Pizza Inn increases the size of the Pizza Inn Board above
its  existing  size or  increases  the number of  directors  serving as Class II
directors  above three.  Additional  nominations  made pursuant to the preceding
sentence are without  prejudice to the position of Newcastle  Partners  that any
attempt to increase  the size of the current  Pizza Inn Board or to increase the
number of  directors  serving  as Class II  directors  constitutes  an  unlawful
manipulation of Pizza Inn's corporate machinery.

YOU ARE URGED TO VOTE FOR THE  ELECTION  OF THE  NOMINEES ON THE  ENCLOSED  GOLD
PROXY CARD.


                                      -10-




PROPOSAL NO. 2 - REPEAL OF CERTAIN BYLAW AMENDMENTS


          On December 18,  2002,  immediately  after the 2002 Annual  Meeting of
Shareholders,  the Pizza Inn Board,  which at that time did not include  Messrs.
Schwarz and Pully,  amended the Company's bylaws which we believe had the effect
of divesting the shareholders of certain rights. With the exception of one bylaw
amendment  which  Newcastle  Partners had agreed to, the  remainder of the bylaw
amendments  were not made known to Newcastle  Partners prior to their  adoption.
Such bylaw amendments (the "Bylaw Amendments") include the following:

          o    An  amendment  to Article  III,  Section 7 which  eliminates  the
               ability  of  a   shareholder   to  call  a  special   meeting  of
               shareholders;

          o    A new Article III,  Section 13, which  requires a shareholder  to
               comply with certain burdensome procedures and time constraints in
               order to bring business before a shareholders meeting; and

          o    A new  Article IV,  Section 6, which  requires a  shareholder  to
               comply with certain burdensome procedures and time constraints in
               order to nominate directors.

          The full text of the  bylaws  that  Newcastle  Partners  is seeking to
repeal is set forth in Schedule II hereto.

          We believe that proper corporate  governance  procedures and practices
and the level of management  accountability that the Pizza Inn Board imposes are
highly  relevant to Pizza Inn's Share price  performance  and the success of its
franchise  business.  We  believe  that the Pizza Inn  Board  lost  sight of its
responsibility to implement acceptable  corporate governance  procedures when it
approved the Bylaw  Amendments,  effectively  preventing the  shareholders  from
calling a special  meeting to conduct  business or elect  directors and limiting
shareholders'  ability to nominate directors and bring business proposals before
shareholders  meetings.  We believe that the Bylaw  Amendments have also reduced
the  voice of  shareholders  in the  governance  of the  Company  at a time when
critical actions must be taken to restore the confidence of the investing public
and the franchisees.

          Accordingly,  the  shareholders are being asked to adopt the following
resolution  that would have the effect of repealing  the Bylaw  Amendments  that
Newcastle Partners had not been made aware of prior to adoption:

          "Resolved,  that the  amendment  to  Article  III,  Section  7 and New
          Article III,  Section 13 and Article IV,  Section 6 to the Amended and
          Restated  Bylaws of Pizza Inn, Inc.  adopted by the Board of Directors
          on December 18, 2002 be, and they hereby are, repealed effective as of
          the time this resolution is approved."

YOU ARE URGED TO VOTE FOR THE  REPEAL OF THE BYLAW  AMENDMENTS  APPROVED  BY THE
PIZZA INN BOARD ON DECEMBER 18, 2002 ON THE ENCLOSED GOLD PROXY CARD.


                                      -11-





PROPOSAL  NO. 3 -  REIMBURSEMENT  OF PROXY  SOLICITATION  EXPENSES OF  NEWCASTLE
PARTNERS

          Newcastle  Partners is incurring  significant  expenses in  connection
with this  solicitation.  Newcastle  Partners  is  requesting  that the  Company
reimburse  Newcastle Partners for all expenses it incurs in connection with this
solicitation  and is seeking  approval from the  shareholders  to authorize such
reimbursement.  Newcastle  Partners  estimates  that  its  expenses  will  total
approximately $_____, although such amount could increase. Newcastle Partners is
seeking  reimbursement of its expenses from the Company because it believes that
the  solicitation  will benefit all  shareholders of the Company.  We remind you
that  Newcastle  Partners is expending  its own working  capital to finance this
solicitation  while Pizza Inn management is paying for its solicitation with the
Company's cash.

          Accordingly,  the  shareholders are being asked to adopt the following
resolution  recommending  to the  Pizza  Inn Board  that the  Company  reimburse
Newcastle  Partners  of its  expenses  incurred  in  connection  with this proxy
solicitation:

          "Resolved,  that the shareholders  recommend to the Board of Directors
          that  Pizza Inn,  Inc.  reimburse  Newcastle  Partners,  L.P.  for all
          expenses it incurs in connection with its  solicitation of proxies for
          the annual meeting of shareholders scheduled to be held on January 21,
          2004, or any advancements, postponements, rescheduling or continuation
          thereof."

YOU ARE URGED TO VOTE FOR THE  APPROVAL TO REIMBURSE  NEWCASTLE  PARTNERS OF ITS
PROXY SOLICITATION EXPENSES ON THE ENCLOSED GOLD PROXY CARD.


                                      -12-





                           VOTING AND PROXY PROCEDURES

          Only  shareholders  of record on the Record  Date will be  entitled to
notice of and to vote at the Annual Meeting. Each Share is entitled to one vote.
Shareholders  who sell Shares  before the Record Date (or acquire  them  without
voting rights after the Record Date) may not vote such Shares.  Shareholders  of
record on the Record Date will retain their voting rights in connection with the
Annual  Meeting even if they sell such Shares  after the Record  Date.  Based on
publicly  available  information,  Newcastle  Partners  believes  that  the only
outstanding  class of  securities  of Pizza Inn  entitled  to vote at the Annual
Meeting is the Shares.

          Shares represented by properly executed GOLD proxy cards will be voted
at the Annual  Meeting as marked and,  in the absence of specific  instructions,
will be voted FOR the election of the  Nominees to the Pizza Inn Board,  FOR the
proposal  to repeal  the Bylaw  Amendments  and FOR the  proposal  to  reimburse
Newcastle   Partners  for  all  expenses  it  incurs  in  connection  with  this
solicitation, and in the discretion of the persons named as proxies on all other
matters as may properly come before the Annual Meeting.

          We are asking you to elect our Nominees, two of whom are in opposition
to the incumbent nominees whose terms expire at the Annual Meeting (Mr. Pully is
a nominee on both the  Company's  slate and Newcastle  Partners'  slate) and the
proposals to repeal the Bylaw Amendments and to reimburse Newcastle Partners for
all expenses it incurs in connection with this proxy solicitation.  The enclosed
GOLD proxy card may only be voted for our  Nominees  and does not confer  voting
power with respect to the Company's nominees, other than Mr. Pully. Accordingly,
you will not have the  opportunity to vote for any of Pizza Inn's nominees other
than Mr. Pully.  You can only vote for Pizza Inn's nominees other than Mr. Pully
by signing and returning a proxy card provided by Pizza Inn. Shareholders should
refer  to  the   Company's   proxy   statement   for  the  names,   backgrounds,
qualifications  and other  information  concerning  Pizza  Inn's  nominees.  The
participants in this solicitation intend to vote all of their Shares in favor of
the Nominees and the proposals to repeal the Bylaw  Amendments  and to reimburse
Newcastle  Partners  for all  expenses it incurs in  connection  with this proxy
solicitation  and will  not vote  their  Shares  in favor of any of Pizza  Inn's
nominees, other than Mr. Pully.

QUORUM

          In order to conduct any business at the Annual Meeting,  a quorum must
be present in person or  represented by valid  proxies.  A quorum  consists of a
majority of the Shares  issued and  outstanding  on the Record Date.  All Shares
that are voted  "FOR",  "AGAINST"  or "ABSTAIN"  (or  "WITHHOLD"  in the case of
election of directors) on any matter will count for purposes of  establishing  a
quorum and will be treated as Shares entitled to vote at the Annual Meeting (the
"Votes Present").

VOTES REQUIRED FOR APPROVAL

          Under Missouri law, the Company's state of incorporation, for purposes
of  determining  the "Votes  Cast" with  respect  to any  matter  presented  for
consideration  at the Annual  Meeting,  only those Votes Cast "FOR" or "AGAINST"
are counted.


                                      -13-





          Election of Directors.  A plurality of the total Votes Cast by holders
of the Shares is required  for the  election of  directors  and the nominees who
receive the most votes will be elected (assuming a quorum is present). A vote to
"WITHHOLD"  for any  nominee  for  director  will be  counted  for  purposes  of
determining  the Votes Present,  but will have no other effect on the outcome of
the vote on the election of directors. A Shareholder may cast such votes for the
Nominees  either by so marking the ballot at the  meeting or by specific  voting
instructions  sent with a signed proxy to either  Newcastle  Partners in care of
MacKenzie  Partners,  Inc.  at the  address  set forth on the back cover of this
Proxy Statement or to Pizza Inn at 3551 Plano Parkway,  The Colony,  Texas 75056
or any other address provided by Pizza Inn.

          Other  Proposals.  Other  than the  election  of  directors,  the vote
required for all other business matters set forth in this Proxy Statement is the
affirmative vote of a majority of the Votes Cast.

ABSTENTIONS

          Abstentions will count as Votes Present for the purpose of determining
whether a quorum is  present.  Abstentions  will not be counted  as Votes  Cast.
Accordingly,  Newcastle  Partners  believes that abstentions will have no effect
upon the  outcome  of voting on any of the  business  matters  set forth in this
Proxy Statement.

BROKER NON-VOTES

          Shares  held  in  street  name  that  are  present  by  proxy  will be
considered  as Votes  Present for  purposes of  determining  whether a quorum is
present.  With regard to certain proposals,  the holder of record of Shares held
in street name is permitted to vote as it determines,  in its discretion, in the
absence of direction from the beneficial holder of the Shares.

          The term "broker  non-vote"  refers to shares held in street name that
are not voted  with  respect  to a  particular  matter,  generally  because  the
beneficial  owner did not give any  instructions to the broker as to how to vote
such shares and the broker is not permitted under  applicable rules to vote such
shares in its  discretion  because of the subject  matter of the  proposal,  but
whose shares are present on at least one matter. Such shares shall be counted as
Votes Present for the purpose of determining whether a quorum is present. Broker
non-votes  will not be counted as Votes Cast with respect to matters as to which
the record  holder has  expressly  not voted.  Accordingly,  Newcastle  Partners
believes that broker non-votes will have no effect upon the outcome of voting on
any of the business matters set forth in this Proxy Statement.

REVOCATION OF PROXIES

          Shareholders  of Pizza Inn may revoke their  proxies at any time prior
to  exercise by  attending  the Annual  Meeting  and voting in person  (although
attendance at the Annual Meeting will not in and of itself constitute revocation
of a proxy) or by delivering a written notice of  revocation.  The delivery of a
subsequently   dated  proxy  which  is  properly  completed  will  constitute  a
revocation  of any earlier  proxy.  The  revocation  may be delivered  either to
Newcastle Partners in care of MacKenzie Partners,  Inc. at the address set forth
on the back cover of this Proxy Statement or to Pizza Inn at 3551 Plano Parkway,
The Colony,  Texas 75056 or any other address provided by Pizza Inn.  Although a


                                      -14-





revocation is effective if delivered to Pizza Inn,  Newcastle  Partners requests
that either the original or photostatic  copies of all  revocations be mailed to
Newcastle Partners in care of MacKenzie Partners,  Inc. at the address set forth
on the back cover of this Proxy  Statement so that  Newcastle  Partners  will be
aware of all revocations  and can more accurately  determine if and when proxies
have been  received  from the holders of record on the Record Date of a majority
of the outstanding Shares.  Additionally,  MacKenzie Partners, Inc. may use this
information to contact  shareholders  who have revoked their proxies in order to
solicit later dated proxies for the election of the Nominees.

IF YOU WISH TO VOTE FOR THE ELECTION OF THE NOMINEES TO THE PIZZA INN BOARD, FOR
THE  PROPOSAL TO REPEAL THE BYLAW  AMENDMENTS  AND FOR THE PROPOSAL TO REIMBURSE
NEWCASTLE  PARTNERS  FOR ALL  EXPENSES IT INCURS IN  CONNECTION  WITH THIS PROXY
SOLICITATION, PLEASE SIGN, DATE AND RETURN PROMPTLY THE ENCLOSED GOLD PROXY CARD
IN THE POSTAGE-PAID ENVELOPE PROVIDED.

                             SOLICITATION OF PROXIES

          The  solicitation of proxies pursuant to this Proxy Statement is being
made by  Newcastle  Partners.  Proxies  may be  solicited  by  mail,  facsimile,
telephone,  telegraph, in person and by advertisements.  Newcastle Partners will
not solicit proxies via the Internet.

          Newcastle  Partners  has  entered  into an  agreement  with  MacKenzie
Partners,  Inc. for solicitation  and advisory  services in connection with this
solicitation,  for which  MacKenzie  Partners,  Inc.  will  receive a fee not to
exceed $_____,  together with  reimbursement  for its  reasonable  out-of-pocket
expenses,  and will be indemnified  against  certain  liabilities  and expenses,
including  certain  liabilities  under the federal  securities  laws.  MacKenzie
Partners,  Inc. will solicit  proxies from  individuals,  brokers,  banks,  bank
nominees and other  institutional  holders.  Newcastle  Partners  has  requested
banks,  brokerage  houses and other  custodians,  nominees  and  fiduciaries  to
forward all solicitation  materials to the beneficial  owners of the Shares they
hold of record. Newcastle Partners will reimburse these record holders for their
reasonable  out-of-pocket expenses in so doing. It is anticipated that MacKenzie
Partners,  Inc.  will  employ  approximately  __ persons to solicit  Pizza Inn's
shareholders for the Annual Meeting.

          The entire  expense of soliciting  proxies is being borne by Newcastle
Partners  pursuant to the terms of the Joint Filing and  Solicitation  Agreement
(as  defined  below).  Costs  of this  solicitation  of  proxies  are  currently
estimated to be approximately $_____.  Newcastle Partners estimates that through
the  date  hereof,  its  expenses  in  connection  with  this  solicitation  are
approximately $______.

                             PARTICIPANT INFORMATION

          Each member of the Group is a participant in this  solicitation.  Mark
E.  Schwarz  is the  managing  member  of  Newcastle  Capital,  a Texas  limited
liability company, which is the general partner of Newcastle Management, a Texas
limited partnership, which in turn is the general partner of Newcastle Partners,
a Texas limited partnership.  The principal occupation of Mr. Schwarz is serving


                                      -15-





as the managing member of Newcastle Capital. The principal business of Newcastle
Capital is acting as the general partner of Newcastle Management.  The principal
business of Newcastle  Management is acting as the general  partner of Newcastle
Partners.   The  principal  business  of  Newcastle  Partners  is  investing  in
securities.  The principal business address of Mr. Schwarz,  Newcastle Partners,
Newcastle  Management and Newcastle  Capital is 300 Crescent Court,  Suite 1110,
Dallas, Texas 75201. As of the date hereof, Newcastle Partners is the beneficial
owner of 3,583,780  Shares.  Mark Schwarz,  Newcastle  Management  and Newcastle
Capital may be deemed to beneficially own the Shares held by Newcastle  Partners
by  virtue of their  affiliation  with  Newcastle  Partners  and each  disclaims
beneficial  ownership  of such  Shares  except to the extent of their  pecuniary
interest  therein.  Mr. Schwarz also owns directly an additional  10,000 Shares.
For information  regarding purchases and sales of securities of Pizza Inn during
the past two years by Newcastle Partners and Mr. Schwarz, see Schedule III.

          On  December  11,  2002,  Newcastle  Partners,  Newcastle  Management,
Newcastle Group and Mark Schwarz entered into a Joint Filing  Agreement  whereby
they agreed to file a joint Schedule 13D (and  amendments  thereto) with respect
to the Shares (the "First Joint Filing  Agreement").  On December 20, 2002,  the
parties to the First Joint Filing  Agreement  and Steven J. Pully entered into a
separate  joint filing  agreement  after Mr. Pully had been elected to the Pizza
Inn Board (the  "Second  Joint  Filing  Agreement").  On October 31,  2003,  the
parties to the Second Joint Filing Agreement, Barry M. Barron, Sr. and Robert B.
Page entered into a Joint Filing and  Solicitation  Agreement (the "Joint Filing
and  Solicitation  Agreement"),  in which,  among other things,  (i) the parties
agreed to solicit  proxies or written  consents  for the  election  of Steven J.
Pully, Barry M. Barron, Sr. and Robert B. Page, or any other person(s) nominated
by  Newcastle  Partners  to the  Pizza  Inn  Board at the  Annual  Meeting  (the
"Solicitation");  (ii) the parties agreed to solicit proxies or written consents
to repeal  amendments to the Company's bylaws approved by the Pizza Inn Board on
December  18,  2002 and to cause  Newcastle  Partners  to be  reimbursed  by the
Company for its expenses incurred in connection with the Solicitation; (iii) the
parties  agreed to the joint filing on behalf of each of them of  statements  on
Schedule 13D with respect to the  securities of the Company,  and (iv) Newcastle
Partners agreed to bear certain  expenses of the parties  incurred in connection
with the  Solicitation.  On November 17, 2003, the Joint Filing and Solicitation
Agreement was amended  whereby  Ramon D.  Phillips  agreed to be a party to such
agreement  and to replace  Barry M. Barron,  Sr. as one of  Newcastle  Partners'
nominees  and  Barry  M.  Barron,  Sr.  agreed  to  withdraw  as a party to such
agreement.

          CERTAIN TRANSACTIONS BETWEEN NEWCASTLE PARTNERS AND PIZZA INN

          On December 18, 2002,  Newcastle Partners and the Company entered into
an agreement wherein the Company agreed,  among others things, to cause at least
one member of each class of  directors  of the  Company to resign from the Pizza
Inn Board. Upon obtaining such resignations, the Pizza Inn Board was required to
replace the resigning directors with Mark E. Schwarz as a Class I director, with
a term expiring at the 2004 annual meeting of shareholders  of the Company,  and
Steven J. Pully as a Class II director,  with a term expiring at the 2003 annual
meeting of shareholders of the Company.  Newcastle Partners also agreed to limit
its direct and indirect  beneficial  ownership of Common Stock of the Company to
no more than 40% of the Shares prior to the first  anniversary  of the agreement
and no more than 45% of the Shares between the first and second anniversaries of
the agreement. The agreement also provided that the bylaws of the Company would


                                      -16-



be amended to provide that for so long as a representative of Newcastle Partners
serves on the Pizza Inn  Board,  the  Company  shall not  expand the size of the
Pizza Inn Board above seven members. The full text of the agreement is contained
in a Schedule 13D amendment filed with the Securities and Exchange Commission by
Newcastle Partners on December 23, 2003.

          Except as set forth in this Proxy  Statement  (including the Schedules
hereto),  neither Newcastle  Partners nor any of the other  participants in this
solicitation,  or any of their respective associates: (i) directly or indirectly
beneficially  owns any Shares or any  securities  of Pizza Inn; (ii) has had any
relationship  with Pizza Inn in any capacity other than as a Shareholder,  or is
or has been a party to any transactions,  or series of similar transactions,  or
was  indebted  to Pizza Inn during  the past year with  respect to any Shares or
securities  of Pizza Inn;  or (iii)  knows of any  transactions  during the past
year, currently proposed  transactions,  or series of similar  transactions,  to
which Pizza Inn or any of its subsidiaries was or is to be a party, in which the
amount  involved  exceeds  $60,000 and in which any of them or their  respective
affiliates  had,  or will  have,  a direct or  indirect  material  interest.  In
addition,  other than as set forth herein, there are no contracts,  arrangements
or understandings entered into by Newcastle Partners or any other participant in
this  solicitation or any of their  respective  associates  within the past year
with any person with respect to any of Pizza Inn's  securities,  including,  but
not limited to,  joint  ventures,  loan or option  arrangements,  puts or calls,
guarantees against loss or guarantees of profit,  division of losses or profits,
or the giving or withholding of proxies.

          Except as set forth in this Proxy  Statement  (including the Schedules
hereto),  neither Newcastle  Partners nor any of the other  participants in this
solicitation,  or any of  their  respective  associates,  has  entered  into any
agreement  or  understanding  with any  person  with  respect  to (i) any future
employment  by Pizza Inn or its  affiliates or (ii) any future  transactions  to
which  Pizza  Inn or any of its  affiliates  will  or may be a  party.  However,
Newcastle  Partners has reviewed,  and will continue to review,  on the basis of
publicly  available  information,  various possible business  strategies that it
might  consider  in the event  that the  Nominees  are  elected to the Pizza Inn
Board.

                    OTHER MATTERS AND ADDITIONAL INFORMATION

          Newcastle Partners is unaware of any other matters to be considered at
the Annual Meeting.  However,  should other matters, which Newcastle Partners is
not aware of a reasonable time before this  solicitation,  be brought before the
Annual  Meeting,  the persons  named as proxies on the enclosed  GOLD proxy card
will vote on such matters in their discretion.

          Newcastle  Partners  has  omitted  from this Proxy  Statement  certain
disclosure  required by applicable law that is already included in the Company's
proxy  statement.  This disclosure  includes,  among other things,  biographical
information  on  Pizza  Inn's  directors  and  executive  officers,  information
concerning executive compensation, an analysis of cumulative total returns on an
investment in Shares during the past five years and  procedures  for  submitting
proposals  for  inclusion  in Pizza  Inn's  proxy  statement  at the next annual
meeting.  Shareholders should refer to the Company's proxy statement in order to
review this disclosure.


                                      -17-





          See Schedule IV for information regarding persons who beneficially own
more than 5% of the Shares and the ownership of the Shares by the  management of
Pizza Inn.

          The information concerning Pizza Inn contained in this Proxy Statement
and the  Schedules  attached  hereto  has been  taken  from,  or is based  upon,
publicly available information.


                                                 NEWCASTLE PARTNERS, L.P.


                                                 ____________, 2003


                                      -18-





                                   SCHEDULE I

                            NEWCASTLE PARTNERS, L.P.
                         300 Crescent Court, Suite 1110
                               Dallas, Texas 75201
                       (214) 661-7474 o Fax (214) 661-7475



                                                       December 15, 2003

Steve A. Ungerman
Chairman of the Board
Pizza Inn, Inc.
3551 Plano Parkway
The Colony, Texas 75056

Dear Mr. Ungerman:

          We are in receipt of your letter of December 8, 2003 responding to our
settlement  proposal  to  Pizza  Inn,  Inc.  (the  "Company").  As  the  largest
shareholder of the Company and as current  members of the Board, we believe that
it is in the best interests of the Company and its  shareholders to resolve this
dispute.  Although  we are  certainly  willing  to discuss  alternatives  to our
proposal,  your current  proposal is not reasonable.  Your attempt to settle has
been late in coming,  half-hearted at best, and appears primarily motivated by a
desire to not clearly  disclose to shareholders  the amount of certain change of
control payments that by the Company's own calculation  total over $7 million in
the aggregate,  a fact that under any circumstance should be considered material
to the  investing  public.  We note that in the December 8 letter you state that
your  positions  "are  presented  as a  package  and are not  meant  to  resolve
individual issues in the event the total proposal is unacceptable." We are quite
perplexed  as to how you expect to reach a  settlement  if you are  unwilling to
resolve  individual  issues.  Ultimatums  and strained  legal  opinions are only
impeding  our   settlement   discussions   at  the  expense  of  the   Company's
shareholders.

          As directors of the Company,  Steve Pully and I take particular  issue
with your  statements in Item 5 of your letter  suggesting  that Newcastle would
want the Company to take action with respect to the employment  agreements  that
could  expose the Company to  liability.  We never  proposed  that the Board ask
Messrs.  Parker,  Clark, Olgreen and Preator to agree that Steve Pully and I are
incumbent directors. To set the record straight, we proposed that Mr. Parker and
the other senior managers voluntarily  acknowledge in their sole discretion that
for purposes of the employment  agreements  that Steve Pully and I are incumbent
directors in order to avoid any dispute on the "incumbency" issue in the future.
It is irresponsible to mischaracterize  this proposal on record and then spin it
in such a way as to question our commitment to performing  our fiduciary  duties
to the Company.


                                      -19-





          Steve Pully and I are incumbents  because we were appointed  directors
by an  agreement  of a  majority  of the  Board  and  not due to an  "actual  or
threatened  solicitation of proxies," a fact the Company now disputes.  Even so,
it remains  completely  within Mr.  Parker's power to permanently  eliminate the
disruption and divisiveness imposed on the Company's employees,  franchisees and
shareholders  resulting  from  possible  "change of control"  claims by a simple
acknowledgement  on the incumbency  issue.  Such voluntary action on the part of
Mr. Parker would not  compromise his generous  employment  contract and the more
than adequate  protection  from any changes in his duties,  responsibilities  or
compensation  that it affords him while  maintaining  his rights to  substantial
payments  for  anything  constituting  "good  reason."  Therefore,   why  is  it
unreasonable that Mr. Parker be willing to do this and thereby join with us in a
spirit of  cooperation  and  effort to work  together  to help make  Pizza Inn a
better  company?  Mr.  Parker's  unwillingness  to take this very simple step to
alleviate  this  issue  and  the  concerns  that  it  causes  to  the  Company's
stakeholders is very troubling.

          While Mr. Parker's self interested  behavior is  disappointing,  it is
not nearly as  disappointing  as the behavior of the Board that  approved  these
contracts  in the first  place.  How is it  possible  that the Board  acted in a
fiduciary  capacity to  shareholders  when it  approved  the  egregious  "single
trigger"  employment  contacts  which strip away one of the most basic rights of
shareholders - the right to choose who represents  their interests on the Board?
The  lottery  ticket-like  aspect  of the  "single  trigger"  provisions  appear
designed  more as a tool to entrench  the  existing  Board than as a  legitimate
means to retain key employees. In our opinion the $7 million plus payments smack
of irresponsibility on behalf of a board that owns little equity in the Company.
The fact that significant amendments in favor of the recipients were made to the
employment contracts just days before last year's shareholders'  meeting and not
publicly  disclosed  until months later  further calls into question the Board's
motivations.  Now these  very same  contracts  are being  used in an  attempt to
convince  us to not run a competing  slate of  directors  at this year's  annual
meeting,  thereby  prohibiting  shareholders from freely choosing which nominees
best represent their interests.

          Why should anyone be surprised?  Irresponsible actions and failures in
corporate governance are nothing new to this Board. Last December 18th the Board
agreed  to  give  us,  as  the  largest   shareholder  in  the  Company,   Board
representation  effective  the  following  day.  However  between  the  time  we
formalized our  appointment  midday on the 18th and midnight that very same day,
the Board  somehow  found it necessary to approve  amendments  to the  Company's
Bylaws that strip  additional  rights away from  shareholders.  The intention to
adopt these  amendments as well as the changes to the employment  contracts were
not disclosed to us.

          We  believe  the  Board's  failure  to  represent   shareholders'  and
franchisees'  interests  is most clearly  evidenced  by the slow and  persistent
decline over the years in system-wide units, Company financial performance,  the
profitability  of its  franchisees  and  the  failure  to  develop  a  long-term
strategic plan for the future. We believe this has occurred because of a failure
to reinvest  in the Pizza Inn brand,  a failure to address the cost model of its
franchisees,  a failure  to invest in  company  owned  stores  and a failure  to
develop  a  culture  that  ties  performance  to  compensation  (instead  senior
management  receives  guaranteed  bonuses  paid  quarterly  irrespective  of the
Company's  results).   In  addition,   the  Board  has  failed  to  undertake  a
self-evaluation of its own performance or develop a management succession plan.


                                      -20-




          Despite the Board's  failures,  Pizza Inn remains a great company with
the  potential  for a much  brighter  future.  It is with  this in mind  that we
acquired our  ownership in the Company and  endeavored to work together over the
past year with current  members of the Board,  management and the franchisees to
build a healthier,  stronger, more profitable enterprise.  This desire led us to
undertake,  at our own expense,  considerable  efforts to identify and interview
potential  director  nominees that are completely  independent of us and possess
qualifications  and industry  experience  that could be helpful to the Board and
management  in charting the future  success of the Company.  We openly sought to
include  current  members  of the  Board and  management  in the  process.  As a
reminder, please refer to the attached memo to the Board dated October 10, 2003.
Instead of welcoming the prospect for  improvements  in Board  composition,  our
efforts were met with  protestations and excuses for why none of these 18 highly
qualified,  experienced  and  capable  individuals  should  be  elected  to  the
Company's Board.

          Why does the  Board  resist  the  efforts  of its 35%  shareholder  to
introduce  positive  change to the Board?  Could certain  individuals be putting
their own personal  interests ahead of the Company's perhaps for no other reason
than the desire to continue  receiving Board fees? The Board's lack of sincerity
in considering any new nominees is evident in the  disingenuous and self-serving
language in the Company's proposed proxy statement  concerning Newcastle nominee
Bob Page. The proxy states,  "none of the non-Newcastle  representatives  of the
Board have spoken with Mr. Page and,  therefore,  the Board of Directors has not
had an opportunity to assess his  qualifications."  The truth is that no current
director  indicated an interest in meeting any of 18 identified  individuals and
as a result the  resistance  to new  director  nominees  could not be based upon
their  qualifications.  Moreover,  Bob Page had been  scheduled to meet with Mr.
Parker prior to our October Board meeting,  but Mr. Parker  canceled the meeting
with Mr. Page.

          In  spite  of  the  Board's  resistance  to  change,  we  have  sought
compromise  by  suggesting  a director  nominee  who is known to all the current
members of the Board, Ray Phillips.  In fact, he is currently an advisory member
of the Board and would  clearly be an incumbent  for purposes of the  employment
contracts.  Mr. Phillips qualifications and experiences cause him to be uniquely
suited to make a valuable contribution as a full-fledged Board member. As we all
know, his long history with the Company  includes having been a former member of
senior management,  a Board member and a current franchisee of the Company.  Mr.
Phillips  is  widely  respected  among  all of the  Company's  constituencies  -
employees,  shareholders  and  franchisees.  So why is it that  the  Company  is
fighting the nomination of Mr. Phillips?

          We remain  hopeful that the  controlling  Board members will set aside
personal  interests,   recognize  past  failures  in  corporate  governance  and
leadership  and work  together  with us to help make  positive  change that will
benefit  all of the  Company's  stakeholders.  As the  largest  shareholder,  we
certainly  have a great  interest at stake,  and  accordingly  stand  willing to
resolve  this  dispute and get on with the much more  important  task of dealing
with the  challenging  business issues that will determine the future success of
the Company.


                                      -21-




                                Very truly yours,

                                /s/ Mark E. Schwarz
                                -------------------------------------------
                                Mark E. Schwarz


cc:  Bob Clairday
     Ronnie Parker
     Butler Powell
     Steve Pully
     Jay Taylor
     Steve Wolosky, Esq.


                                      -22-





================================================================================

                                      Memo

================================================================================


DATE:     10/10/2003

TO:       BOARD OF DIRECTORS PIZZA INN, INC.

FROM:     MARK E. SCHWARZ

RE:       DISCUSSION OF DIRECTOR CANDIDATES

- --------------------------------------------------------------------------------


Gentlemen:

Pursuant to our  discussion  during our most recent Board meeting held on August
26, 2003  regarding  potential  director  candidates,  please find  enclosed the
following:

          1.   A listing of 18 potential director candidates

          2.   Resumes and biographical summaries for the 18 candidates

Over the last several months I have undertaken  considerable  effort to identify
and interview individuals that possess  qualifications and experience that would
enable them to make positive and helpful  contributions  as members of the Pizza
Inn  Board of  Directors.  Qualifications  sought in these  candidates  included
restaurant   company   experience,   pizza  industry   experience,   franchising
experience, distribution experience, public company experience, etc.

While this list is comprised of many exceptional individuals of sound character,
excellent reputation and admirable achievements,  considerations of "fit" and an
ability  to make a  "positive  contribution"  to the Pizza  Inn  Board  were the
qualities  focused on most. My efforts  involved  numerous  in-person  meetings,
follow-up  phone calls and travel to cities outside  Texas.  As a result of this
process,  I am of the view that certain of these individuals would be willing to
serve as directors of Pizza Inn if asked and that they could helpful to us as we
strive to chart a successful  future for the Company.  My recommendation is that
we invite two of these  individuals  to join our Board and  consider  nominating
them  for  the  election  to be held at this  year's  Shareholders'  meeting  in
December.

I welcome your thoughts and comments and am available  this weekend if you would
like to discuss this matter.  I can be reached at home (214)  366-1229 or mobile
(214) 448-4944.

I look forward to seeing each of you on Tuesday.

Regards,

M.S.


                                      -23-





                                   SCHEDULE II
                                   -----------

  NEWCASTLE PARTNERS IS SEEKING YOUR VOTE TO APPROVE A PROPOSAL TO REPEAL THE
FOLLOWING BYLAW AMENDMENTS APPROVED BY THE PIZZA INN BOARD ON DECEMBER 18, 2002:

1.   Article III,  Section  7 was  amended  by  deletion  in  its  entirety  and
substitution in lieu thereof the following new Section 7:

     SECTION 7. SPECIAL  MEETINGS.  Special meetings of the shareholders for any
purpose  or  purposes  may be  called  by the Chief  Executive  Officer  or by a
majority of the Board of Directors.

2.   The  following  new  Section 13 was inserted immediately  after the present
Section 12 of Article III:

     SECTION  13.  BUSINESS  AT  SHAREHOLDERS'  MEETING.  At any  meeting of the
shareholders,  only such business shall be conducted as shall have been properly
brought before the meeting.  To be properly  brought before a meeting,  business
must be (a) specified in the notice of meeting (or any supplement thereto) given
by or at the direction of the Board of Directors, (b) otherwise properly brought
before the  meeting by or at the  direction  of the Board of  Directors,  or (c)
otherwise properly brought before the meeting by a shareholder.  For business to
be properly brought before a meeting by a shareholder, the shareholder must have
given timely notice thereof in writing to the Secretary of the  Corporation.  To
be timely,  a shareholder's  notice shall be delivered to or mailed and received
at the principal  executive  offices of the Corporation not less than fifty (50)
days nor more  than  seventy-five  (75)  days  prior to the  meeting;  provided,
however,  that in the event that less than  sixty-five (65) days notice or prior
public  disclosure of the date of the meeting is given or made to  shareholders,
notice by the  shareholder  to be timely  must be so  received no later than the
close of business on the  fifteenth  (15th) day  following the day on which such
notice of the date of the meeting was mailed or such public disclosure was made,
whichever  first occurs.  Such  shareholder's  notice to the Secretary shall set
forth  (a) as to each  matter  the  shareholder  proposes  to bring  before  the
meeting,  a brief  description  of  business  desired to be  brought  before the
meeting and the reasons for conducting such business at the meeting,  and (b) as
to the  shareholder  giving the  notice  (i) the name and record  address of the
shareholder,  (ii) the class  and  number  of  shares  of  capital  stock of the
Corporation  which  are  beneficially  owned by the  shareholder  and  (iii) any
material  interest of the  shareholder  in such  business.  No business shall be
conducted at a meeting of the  shareholders  unless  proposed in accordance with
the procedures set forth herein. The Chairman of the meeting shall, if the facts
warrant,  determine  and declare to the meeting  that  business was not properly
brought before the meeting in accordance  with the foregoing  procedure and such
business shall not be transacted.  To the extent this Section 13 shall be deemed
by the Board of Directors or the Securities and Exchange Commission,  or finally
adjudged by a court of competent jurisdiction, to be inconsistent with the right
of shareholders to request  inclusion of a proposal in the  Corporation's  proxy
statement  pursuant to Rule 14a-8 promulgated under the Securities  Exchange Act
of 1934, as amended, such rule shall prevail.


                                      -24-





3.   The following new Section 6 was  inserted   immediately  after the  present
Section 5 of Article IV:

          SECTION 6.  NOMINATIONS TO BOARD OF DIRECTORS.  Nominations of persons
for election to the Board of Directors  of the  Corporation  at a meeting of the
shareholders may be made by or at the direction of the Board of Directors or may
be made at a meeting of  shareholders  by any shareholder of the Corporation who
is entitled to vote for the election of  Directors at the meeting in  compliance
with the  notice  procedures  set forth in this  Section 6 of Article  IV.  Such
nominations,  other  than  those  made by or at the  direction  of the  Board of
Directors,  shall be made  pursuant to timely notice in writing to the Secretary
of the Corporation.  To be timely, a shareholder's  notice shall be delivered to
or mailed and received at the principal executive offices of the Corporation not
less than  fifty  (50) days nor more than  seventy-five  (75) days  prior to the
meeting;  provided,  however,  that in the event that less than  sixty-five (65)
days notice or prior  public  disclosure  of the date of the meeting is given or
made no later than the close of business on the  fifteenth  (15th) day following
the day on which  such  notice  of the date of the  meeting  was  mailed or such
public disclosure was made, whichever first occurs. Such shareholder's notice to
the  Secretary  shall  set  forth  (a) as to each  person  whom the  shareholder
proposes to nominate for election or  re-election  as a Director,  (i) the name,
age,  business address and residence  address of the person,  (ii) the principal
occupation or employment of the person,  (iii) the class and number of shares of
capital stock of the Corporation which are beneficially  owned by the person and
(iv)  any  other  information  related  to the  person  that is  required  to be
disclosed in  solicitations  for proxies for  election of Directors  pursuant to
Regulation 14A under the Securities Exchange Act of 1934, as amended; and (b) as
to the  shareholder  giving the  notice  (i) the name and record  address of the
shareholder  and (ii) the class and  number  of shares of  capital  stock of the
Corporation which are beneficially owned by the shareholder. The Corporation may
require any proposed nominee to furnish such other information as may reasonably
be required by the  Corporation  to determine the  eligibility  of such proposed
nominee to serve as Director of the Corporation. No person shall be eligible for
election  as a Director  of the  Corporation  at a meeting  of the  shareholders
unless such person has been  nominated in  accordance  with the  procedures  set
forth herein. If the facts warrant,  the Chairman of the meeting shall determine
and declare to the meeting that a nomination  does not satisfy the  requirements
set  forth in the  preceding  sentence  and the  defective  nomination  shall be
disregarded.  Nothing  in this  Section  6 shall  be  construed  to  affect  the
requirements for proxy statements of the Corporation under Regulation 14A of the
Exchange Act.


                                      -25-





                                  SCHEDULE III
                                  ------------

                TRANSACTIONS IN THE SECURITIES OF PIZZA INN, INC.
                 BY NEWCASTLE PARTNERS, L.P. AND MARK E. SCHWARZ
                            DURING THE PAST TWO YEARS

    Class                 Quantity        Price Per              Date of
of Security              Purchased        Unit ($)              Purchase
- -----------              ---------        --------              --------

                            Newcastle Partners, L.P.
- --------------------------------------------------------------------------------
Common Stock               64,000         1.2090                8/27/02
Common Stock               34,800         1.2915                8/28/02
Common Stock                1,000         1.5300                9/05/02
Common Stock               12,000         1.5163                9/09/02
Common Stock                5,000         1.5680                9/10/02
Common Stock                1,600         1.6244                9/13/02
Common Stock                1,000         1.6300                9/23/02
Common Stock                9,000         1.6267                9/30/02
Common Stock                4,900         1.6281               10/04/02
Common Stock                1,500         1.6350               10/08/02
Common Stock                2,800         1.6504               10/10/02
Common Stock                5,000         1.6480               10/11/02
Common Stock                5,500         1.6477               10/14/02
Common Stock                3,000         1.6700               10/16/02
Common Stock               20,000         1.7500               10/18/02
Common Stock                3,000         1.6700               10/18/02
Common Stock                  500         1.6950               10/25/02
Common Stock               10,000         1.6665               11/04/02
Common Stock               40,000         1.6575               11/06/02
Common Stock               23,000         1.6583               11/07/02
Common Stock                5,000         1.6680               11/08/02
Common Stock                  100         1.8150               11/15/02
Common Stock                1,200         1.6775               11/20/02
Common Stock                8,400         1.6958               11/21/02


                                      -26-





    Class                 Quantity        Price Per              Date of
of Security              Purchased        Unit ($)              Purchase
- -----------              ---------        --------              --------

Common Stock                2,000         1.6925               11/25/02
Common Stock               75,000         1.9184               12/09/02
Common Stock               25,700         2.1063               12/10/02
Common Stock                6,200         2.2821               12/11/02
Common Stock                1,500         2.2400               12/12/02
Common Stock               29,500         2.5406               12/31/02
Common Stock            2,905,000         2.5383                1/07/03
Common Stock              120,000         2.0000                2/14/03
Common Stock               85,000         2.2500                2/14/03
Common Stock               27,000         1.5739                3/03/03
Common Stock                7,700         1.6566                3/10/03
Common Stock               11,700         1.6090                4/02/03
Common Stock                9,500         1.5716                4/03/03
Common Stock               15,680         2.7500               11/07/03

                                 MARK E. SCHWARZ
- --------------------------------------------------------------------------------
Common Stock                2,500         1.9600                6/19/03
Common Stock                7,500         2.0300                6/30/03


                                      -27-





                                   SCHEDULE IV
                                   -----------

           SECURITY OWNERSHIP OF PRINCIPAL SHAREHOLDERS AND MANAGEMENT
- --------------------------------------------------------------------------------

     The  following is based  solely on  information  provided in the  Company's
proxy  statement  filed with the Securities and Exchange  Commission on December
15, 2003.

     The  following  table sets forth  certain  information,  as of November 15,
     2003, with respect to the beneficial ownership of Common Stock by: (a) each
     person  known to be a  beneficial  owner of more than five  percent  of the
     outstanding  Common  Stock;  (b)  each  director,   nominee  director,  and
     executive  officer  named in the  section  entitled  "Summary  Compensation
     Table";  and  (c) all  directors  and  executive  officers  as a group  (17
     persons).  Except as otherwise indicated,  each of the persons named in the
     table  below  is  believed  by the  Company  to  possess  sole  voting  and
     investment  power with respect to the shares of Common  Stock  beneficially
     owned by such person.  Information as to the beneficial ownership of Common
     Stock by directors and executive officers of the Company has been furnished
     by the respective directors and executive officers.

                                                   Shares
          Name and Address of                    Beneficially           Percent
          5% Beneficial Owner                      Owned               of Class
          -------------------                      -----               --------


     C. Jeffrey Rogers (a)
     5529 St. Andrews Ct
     Plano, Texas 75093                               (a)                  (a)

     Newcastle Partners, L.P.(b)
     Newcastle Capital Management, L.P.
     Newcastle Capital Group, L.L.C.
     300 Crescent Court, Ste. 1110
     Dallas, TX 75201                               3,583,780             35.610%

     Ronald W. Parker (c)
     3551 Plano Parkway
     The Colony, TX 75056                           1,081,173              9.875%

     Steve A. Ungerman (d)                             30,566        Less than 1%
     Butler E. Powell (c)                              35,000        Less than 1%
     Bobby L. Clairday (e)                             48,900        Less than 1%
     Steven J. Pully (b)                                  -0-                 -0-
     Mark E. Schwarz (b)                            3,593,780             35.693%
     F. Jay Taylor (c)                                 20,000        Less than 1%
     B. Keith Clark (c) (f)                           168,486              1.660%
     Ward T. Olgreen (c)                              167,739              1.653%
     Shawn M. Preator                                  53,918        Less than 1%
     Danny K. Meisenheimer                                287        Less than 1%

     All Directors
     and Executive Officers as a
     Group (g)                                      5,250,661             52.170%


                                      -28-






(a)  Mr. Rogers was a Director and the Company's Chief  Executive  Officer until
     August 21, 2002. For additional information,  see "Severance Agreement". On
     August 21, 2002,  Mr. Rogers  beneficially  owned  approximately  3,650,000
     shares,  or  approximately  35% of the total  shares then  outstanding.  On
     January 3, 2003, Mr. Rogers filed with the Securities Exchange Commission a
     Form 4 Statement of Changes in Beneficial  Ownership  showing  ownership of
     205,000 shares,  or approximately 2% of the total shares then  outstanding.
     The Company  cannot  confirm  subsequent  changes,  if any, in Mr.  Rogers'
     ownership position.

(b)  Newcastle  Capital  Management,  L.P. is the general  partner of  Newcastle
     Partners,  L.P.,  Newcastle Capital Group, L.L.C. is the general partner of
     Newcastle Management,  L.P., and Mark E. Schwarz is the managing partner of
     Newcastle Partners, L.P. Accordingly,  each of Newcastle Management,  L.P.,
     Newcastle Group,  L.L.C., and Mark E. Schwarz may be deemed to beneficially
     own the shares of Common Stock  beneficially  owned by Newcastle  Partners,
     L.P. In addition,  Newcastle Partners,  L.P., Newcastle  Management,  L.P.,
     Newcastle Group, L.L.C., Mark Schwarz,  Steven Pully, Ramon D. Phillips and
     Robert B. Page are members of a Section  13(d)  reporting  group and may be
     deemed  to  beneficially  own  shares of  Common  Stock  owned by the other
     members of the group. Newcastle Partners, L.P. and Mr. Schwarz are the only
     members of the group to directly own shares of Common Stock.

(c)  Includes  vested options and options vesting within 60 days of November 15,
     2003 under the Company's stock option plans, as follows: 242,500 shares for
     Mr.  Parker;  12,500 shares for Mr.  Powell;  10,000 shares for Mr. Taylor;
     106,500  shares for Mr. Clark;  76,500 shares for Mr.  Olgreen;  and 44,500
     shares for Mr. Preator.

(d)  Includes  12,283 shares for which Mr. Ungerman shares voting and investment
     power with his wife.

(e)  Includes  18,200 shares for which Mr. Clairday shares voting and investment
     power with his wife.

(f)  Includes 4,000 shares held by K&A Clark Family Partnership, L.P.

(g)  Excludes  shares  owned by Mr.  Rogers who was a Director  and an executive
     officer until August 21, 2002.


                                      -29





                                    IMPORTANT


          Tell your Board what you think! Your vote is important.  No matter how
many Shares you own, please give Newcastle  Partners your proxy FOR the election
of the  Nominees,  FOR the proposal to repeal the Bylaw  Amendments  and FOR the
proposal  to  reimburse  Newcastle  Partners  for  all  expenses  it  incurs  in
connection with this solicitation by taking three steps:

          o    SIGNING the enclosed GOLD proxy card,

          o    DATING the enclosed GOLD proxy card, and

          o    MAILING  the  enclosed  GOLD  proxy  card  TODAY in the  envelope
               provided (no postage is required if mailed in the United States).

          If any of your Shares are held in the name of a brokerage firm,  bank,
bank  nominee or other  institution,  only it can vote such Shares and only upon
receipt of your specific  instructions.  Accordingly,  please contact the person
responsible  for your account and instruct that person to execute the GOLD proxy
card  representing  your  Shares.  Newcastle  Partners  urges you to  confirm in
writing your instructions to Newcastle  Partners in care of MacKenzie  Partners,
Inc. at the address  provided below so that Newcastle  Partners will be aware of
all  instructions  given and can  attempt to ensure that such  instructions  are
followed.

          If you  have any  questions  or  require  any  additional  information
concerning this Proxy Statement,  please contact MacKenzie Partners, Inc. at the
address set forth below.



                            [MACKENZIE PARTNERS LOGO]


                               105 Madison Avenue
                            New York, New York 10016
                          (212) 929-5500 (Call Collect)
                       E-mail: PROXY@MACKENZIEPARTNERS.COM

                                       or
                          CALL TOLL FREE (800) 322-2885






                     PRELIMINARY COPY SUBJECT TO COMPLETION
                             DATED DECEMBER 18, 2003

GOLD PROXY

                                 PIZZA INN, INC.

                         ANNUAL MEETING OF SHAREHOLDERS

          THIS PROXY IS SOLICITED ON BEHALF OF NEWCASTLE PARTNERS, L.P.

                    THE BOARD OF DIRECTORS OF PIZZA INN, INC.
                          IS NOT SOLICITING THIS PROXY

The undersigned  appoints Mark E. Schwarz and Steven J. Pully, and each of them,
attorneys  and  agents  with full  power of  substitution  to vote all shares of
common stock of Pizza Inn, Inc. (the "Company")  which the undersigned  would be
entitled to vote if personally  present at the Annual Meeting of Shareholders of
the Company to be held at the Company's  corporate offices,  3551 Plano Parkway,
The Colony,  Texas 75056 on Wednesday,  January 21, 2004, at 11:00 A.M.  (Dallas
time),  and including at any  adjournments or  postponements  thereof and at any
meeting called in lieu thereof (the "Annual Meeting").

The undersigned  hereby revokes any other proxy or proxies  heretofore  given to
vote or act with  respect to the shares of common  stock of the Company  held by
the  undersigned,  and hereby  ratifies and confirms all action the herein named
attorneys and proxies,  their  substitutes,  or any of them may lawfully take by
virtue hereof. If properly executed, this Proxy will be voted as directed on the
reverse  and in their  discretion  with  respect  to any  other  matters  as may
properly come before the Annual Meeting.

IF NO DIRECTION IS INDICATED WITH RESPECT TO THE PROPOSALS ON THE REVERSE,  THIS
PROXY  WILL BE  VOTED  (1) FOR THE  ELECTION  OF THE  NEWCASTLE  PARTNERS,  L.P.
NOMINEES,  OR ANY  SUBSTITUTIONS  THERETO,  (2)  FOR  THE  PROPOSAL  TO  ADOPT A
RESOLUTION  REPEALING THE AMENDMENT TO ARTICLE III,  SECTION 7, NEW ARTICLE III,
SECTION 13 AND NEW ARTICLE IV,  SECTION 6 OF THE AMENDED AND RESTATED  BYLAWS OF
THE COMPANY  ADOPTED ON DECEMBER 18,  2002,  AND (3) FOR THE PROPOSAL TO ADOPT A
RESOLUTION  RECOMMENDING  TO THE  BOARD OF  DIRECTORS  OF THE  COMPANY  THAT THE
COMPANY  REIMBURSE  NEWCASTLE  PARTNERS,  L.P.  FOR ALL  EXPENSES  IT  INCURS IN
CONNECTION WITH ITS SOLICITATION OF PROXIES FOR THE ANNUAL MEETING.

This Proxy will be valid until the sooner of one year from the date indicated on
the reverse side and the completion of the Annual Meeting.

                   CONTINUED AND TO BE SIGNED ON REVERSE SIDE







[X] Please mark vote as in this example

       NEWCASTLE PARTNERS, L.P. RECOMMENDS A VOTE FOR PROPOSALS 1, 2 AND 3

1. ELECTION OF DIRECTORS:

                                                                          WITHHOLD
                                                                       AUTHORITY TO
                                                          FOR ALL      VOTE FOR ALL
                                                         NOMINEES        NOMINEES

   Nominees: (01) Robert B. Page, (02)                     [   ]           [   ]
   Ramon D. Phillips, and (03) Steven
   J. Pully


   [  ] FOR EXCEPT VOTE WITHHELD FROM FOLLOWING NOMINEES:

   ------------------------------------------
   Nominee Exceptions



2. APPROVAL TO ADOPT RESOLUTION  REPEALING THE AMENDMENT TO ARTICLE III, SECTION
   7, NEW ARTICLE  III,  SECTION 13  AND NEW  ARTICLE  IV,   SECTION  6  OF  THE
   AMENDED AND  RESTATED  BYLAWS  OF  THE  COMPANY ADOPTED ON DECEMBER 18, 2002:

               FOR                AGAINST                 ABSTAIN

               [ ]                  [ ]                     [ ]


3. APPROVAL TO  ADOPT  RESOLUTION  RECOMMENDING TO THE BOARD OF DIRECTORS OF THE
   COMPANY THAT THE COMPANY REIMBURSE NEWCASTLE PARTNERS,  L.P. FOR ALL EXPENSES
   IT INCURS IN  CONNECTION  WITH ITS  SOLICITATION  OF  PROXIES  FOR THE ANNUAL
   MEETING:

               FOR                AGAINST                 ABSTAIN

               [ ]                  [ ]                     [ ]


4. In their  discretion  with respect to any other  matters as may properly come
   before the Annual Meeting.







DATED:
      ------------------------------

- ------------------------------------
(Signature)

- ------------------------------------
(Signature, if held jointly)

- ------------------------------------
(Title)

PLEASE SIGN EXACTLY AS NAME APPEARS ON THIS PROXY. WHEN SHARES ARE HELD JOINTLY,
JOINT OWNERS SHOULD EACH SIGN. EXECUTORS, ADMINISTRATORS, TRUSTEES, ETC., SHOULD
INDICATE THE CAPACITY IN WHICH SIGNING.  IMPORTANT:  PLEASE SIGN,  DATE AND MAIL
THIS PROXY CARD PROMPTLY!